The reason to start this ranch was simple, Alice was tired of traveling. She wanted to settle down and spend time with all of her pokemon. So at the age of 18, Alice retired from being a trainer and started her life as a breeder.
The ranch is located outside Nuvema town in Unova. It is connected to Route 17, where multiple trainers can be found, and to Nuvema Town where the pokemon professor lives.
Many trainers gather at route 17 to battle and see the ranch and the 'rare' pokemon that live there. Professor Juniper is also known to visit to study pokemon.
Currently Alice shares her ranch with four friends, all of them are still trainers. Alice owns the ranch, and all her pokemon live there. Her friends who help pay the bills and rent on the place, let their pokemon live in the ranch. Most of the time Alice is alone on the ranch due to all four of her friends traveling on adventures.
The ranch currently house 5 humans and numerous pokemon from all of them, mostly Alice. The friends share the house and store the pokeballs in the upper levels of the tower, while the lower levels are meant for eggs. The pokemon roam the forest and field as they want. The fenced in area is meant for younger children pokemon. Most of the water pokemon can be found at the beach, or for now in their pokeballs.
There is a current project to create a lake for the pokemon. Area for the lake is undecided.